COMFORT IS A WAY OF LIFE
Clothing comfort is a state of satisfaction indicating physiological, psychological and physical balance, brought about by a person’s clothing.
This includes a balanced process of heat transfer, malodour control and enhanced evaporation of moisture.
Moisture
Freedom from dampness and chafing
Thermal
Satisfaction of the ambient temperature
Anti-Lint
Resist lint deposition on dark fabric
Psychological
Feeling of confidence from garments that smell good